What a wonderful world
This ad played out at last night at the end of BBC's latest stunning series, Frozen Planet.
It's kind of cheesy (and with more than a hint of William Shatner's version of Pulp's Common People) but it's also a touching reminder of the brilliant natural history work that the BBC, and more particularly David Attenborough, has consistently produced.
We can't help feeling that it'd make an even better ad for someone like Friends of the Earth or the World Wide Fund for Nature. Perhaps with the tag line "It's a wonderful world. Help us look after it."
So how about it BBC - how about you just donate it to them?